Delivering brand through an outsourced partner
the challenge
Delivering a consistent customer focused experience that supports strategic business goals across Europe, Middle East and Africa.
the results
- 50% reduction in complaints
- 10.5% increase in customer satisfaction
- 11.7% decrease in customer dissatisfaction
- 11.5% improvement in customers feeling valued
- 5.4% improvement in agents being informed
- Plus increase in First Time Resolution on technical enquiries
implementation
- Analysis and design of customer interactions that supported brand advocacy and business metrics of revenue, cost and satisfaction
- Integration of differentiated customer proposition into HR infrastructure, learning and development, customer interactions
- Induction, rehearsal, hands on management, ongoing coaching
- Knowledge transfer through train the trainer across EMEA
differentiator
- Ambassadorial knowledge expert at each outsourcer subsidiary
- Goal focused dialogue - always an end point that supports business and customer - e.g. self serve
- Blended product, process and interaction skills for induction purposes
- Reduction and simplification of customer / partner touchpoints
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The (programme name) is about imparting skills and capabilities to our front line staff so that they can deliver the MS values, mission and tenets directly to our customers.

